Bd And Marketing Manager Aviation And Airlines Automotive And Mobility Esg Featured

The Business Development and Marketing Manager is a key team member within the Marketing Department. The Manager serves as a dedicated liaison to one or more practice and/or industry groups. They work directly with the group leaders and other partners to develop and execute strategies and business plans and manage an aligned range of business development and marketing initiatives.

The Manager takes an active role in learning about the service offering lawyers and clients of the assigned groups and related practices. They develop and lead initiatives to deepen knowledge about our clients their business needs and relevant Sidley capabilities to foster cross-selling.

The Manager may have direct supervisory responsibility for Business Development and Marketing Specialist and/or Coordinator level professionals and is responsible for fostering a collaborative high-performing team. Additionally they are expected to lead by example mentor junior members of the team and embody the highest standards of service delivery. The role requires the development of strong and effective working relationships within the Marketing Department as well as with other professional business functions and lawyers across the Firms global platform.

Practice and Client Development

Consults with practice/industry leaders and other partners to develop and execute marketing and client development plans for the group and individual lawyers
• Attends and contributes to practice/industry group meetings and planning sessions
• Identifies and recommends business development opportunities and trends using data analytics competitive intelligence industry trends market analyses and similar resources
• Evaluates the development of business prospects and cross-marketing efforts and makes recommendations to practice/industry leaders
• Manages develops and refines the groups business development "infrastructure" (e.g. written collateral experience database/matter lists contact lists opportunity tracking etc.) exercising an acute level of quality control to ensure that all marketing collateral communications matter lists and other materials are consistent error-free and up to date; ensures processes are efficient and the best possible use is made of available technology and other resources
• Helps group leaders prepare and manage the groups BD budget; tracks and analyzes practice/industry initiatives evaluating the ROI of activities to recommend and plan future efforts
• Coordinates with the Market Intelligence team to conduct industry and client research to aid in practice development initiatives
• Facilitates the planning implementation and follow-up of new business or cross-marketing opportunities
• Onboards and integrates lateral lawyer hires in the practice/industry working closely with the relevant regional marketing team

Proposals and Pitches

• Serves as project manager and key contributor for RFPs pitches and other business development projects both for primary groups and others as needed
• Spearheads briefing discussions to propose and/or understand the opportunity
• Writes new business proposals and produces targeted tailored responses to RFIs/RFPs
• Serves as advisor in preparing and rehearsing pitch teams
• Supports follow-up and debrief activities post-pitch and reports them back to Firm leaders

Marketing and Profile-raising Activities

• Leads preparation of submissions for practice/industry rankings awards surveys league tables and other recognitions for assigned groups
• Works with Regional BD and Marketing team members to plan client programs and Sidley-sponsored events
• Works with the Communications and PR team to identify thought leadership topics and Sidley lawyers to engage in media commentary article publication podcasts etc.
• Recommends and facilitates the involvement of Firm lawyers in professional organizations that will enhance the visibility of the lawyers and the Firm in relevant practice/industry platforms

Employee Management

• Participates in hiring managing and developing staff; oversees daily operations and monitors staff work product; manages professional development of staff including establishing goals coaching and training; prepares annual performance appraisals and provides timely feedback on performance
• Delegates work efficiently and effectively to other team members
• Collaborates with other leaders and business professionals within and outside the Marketing Department on projects that cross practices regions and/or functions

Salaries vary by location and are based on numerous factors including but not limited to the relevant market skills experience and education of the selected candidate. If an estimated salary range for this role is available it will be provided in our Target Salary Range section. Our compensation package also includes bonus eligibility and a comprehensive benefits program. Benefits information can be found at Sidley.com/Benefits.

To perform this job successfully an individual must be able to perform each Essential Duty and Responsibility (the "Essential Duties") satisfactorily. The requirements listed below are representative of the minimum knowledge skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the Essential Duties. If you need such an accommodation please email ...@sidley.com (current employees should contact Human Resources).

Education and/or Experience:

Required:

• A minimum of eight (8) years of professional marketing business development or other relevant experience
• A Bachelors degree from an accredited college or university preferably in marketing communication business/finance or related field
• Excellent writing proofreading and critical thinking skills
• Demonstrated proficiency in Microsoft Office and Outlook

Preferred:

• Marketing business development strategic planning sales and/or other relevant experience in a law firm or other professional services organization
• Experience and knowledge of the business/legal landscape in assigned practice areas/industries
• Supervisory managerial and/or project management experience
• Advanced degree in a related area such as marketing law business or communications (M.B.A. or J.D. a considerable plus)
• Working knowledge of customer relationship pipeline and experience management databases such as InterAction Salesforce and/or Foundation
• Familiarity with relevant company/market research tools as well as law firm rankings awards and league table publications

Other Skills and Abilities:

The following will also be required of the successful candidate:

• Strong organizational and prioritization skills
• Strong attention to detail
• Good judgment
• Strong interpersonal communication skills
• Strong analytical and problem-solving skills
• Able to work harmoniously and effectively with others
• Able to preserve confidentiality and exercise discretion
• Able to work under pressure
• Able to manage multiple projects with competing deadlines and priorities

Sidley Austin LLP is an Equal Opportunity Employer

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